Finish Strong Newsletter
Volume 17 Number 10 - October 8, 2019


Most of you are trying to create a drastically different future. You're doing that by using lean thinking, advanced technology, or new strategy. But you can't create something you can't envision. Any change without a specific purpose to move closer to a vision is no better than chaos or inertia.

What would your grandmother say about life today? Cell phones with more power than computers of 20 years ago. "What's a computer?" she might ask. We've moved from hitchhiking with strangers, to avoiding strangers, to using Uber for "approved" strangers to take us somewhere or bring us dinner.

Some change is significant; other is history repeating itself; yet more merely matters of taste. We can all agree that the pace of life-altering change is accelerating. Your markets are likely doing the same. Fear of change or inability to change doesn't mean the rest of the world is waiting for you.

Life in 2025 will be different from today. Even more so by 2035. If our view of those decades is limited by our current reality, how can we envision the drastically improved future that we should be working to create?

None of us knows what the future holds. Reflecting facts, known science and educated guesses, you can establish an array of probabilities of conditions and consider how they might impact you, and how you might impact them.

Focus on hitting today's targets is purely tactical and does little to assure a vibrant organization in ten years. Or even five.

Leaders who intend to lead a thriving organization 5 or 10 years must invest time envisioning a drastically different future. Don't concentrate on the use of technology; endeavor instead to solve important problems that needn't exist. Then you can consider if technology is really the limiting factor.

Never constrain your vision by what you currently know how to do; it is already limited by what you can envision.

The future is coming. Let's create it together.

The Starting Pistol

Arthur Schopenhauer:
"Talent hits a target no one else can hit; genius hits a target no one else can see."

The Tape

Rebecca Morgan:
"You can't create a future you can't envision. Don't limit your thinking by what you know how to do. 'How' comes later."

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